Partner (sold to party) missing when slaes order flow R3 to CRM

Dear all,

i am facing problem in sales order, which is proper flow to R3 but when its return with sold to party missing in CRM.

i have customize new division creation in both system CRM & R3

IN CRM,

1     IMG Activity  Define Divisions

2     IMG Activity  Define Combination of Distribution Channel and Division

3     IMG Activity  Determine Pricing Procedures

4     IMG Activity  Assign Revenue Accounts for Sales Transactions

5     Maintain Reference Business Partner for Consumers

6     PPOSA_CRM

In R3

1      Define, copy, delete, check division --> Define Divisions

2      Assign division to sales organization

3      Set up sales area

4      Maintain sales office

5      Define Pricing Procedure Determination